How to properly setup a Maven project in IntelliJ IDEA 10?

I know I must be asking something obvious, but I'm new to IDEA开发者_JAVA百科 and simply can't find it myself. How do I get my Maven 2 project to look like this in IDEA*:

Although I can get my project to run, there are many things I can't do (like debug Maven goals). My project looks like this:

*Image taken from question #3784781

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File | Open Project, specify pom.xml path, in IDEA Maven Projects panel you'll see the goals.