how to create WIRED Magazine type of iPad application, ideas needed

Can someone please give me an idea of 开发者_开发技巧how the WIRED Magazine on iPad works, I want to build a similar application and want to know how I should start this.

Thanks Saurabh

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It's built using Adobe InDesign CS5 and Adobe Digital Publishing Solution which should have it's first public release 'late summer'.

The magazine is designed in InDesign as normal and then passed through a the Digital Content Bundler, this creates a .issue file which can then be read by the Digital Content Reader (the actual App).